Social Media Success


With social media as popular as ever, we decided to take a closer look at how your profile may be perceived by a potential employer with 8 handy Solutions social media tips.

  1. How many social media profiles do you have?

Facebook, Twitter and LinkedIn? If you’re still using your social media accounts regularly, there’s no harm in keeping them, but for any that you don’t use anymore, it’s time to delete.  After all, if you’re looking for a job as a professional, but there are some questionable, drunken photos of you from your first ‘lads holiday’ to Ibiza, the opportunity for you to make a bad impression before you’re even shortlisted is still there!

  1. Are your social media accounts public?

Can anyone view your social media accounts?  If you’re looking for a job close to home, even by allowing ‘friends of friends’ to have visibility of your profile could mean that a potential employer could be one of those ‘friends of friends.’

  1. Mentioning your current workplace and colleagues

Even the most cryptic of work related comments can leave an obvious negative impression.  Similarly, if you are constantly posting about how you can’t wait until 5.30, or the weekend, or how you hate Mondays, it’s not going to look too good.

  1. What kind of person are you?

People will make judgements about you based on what you post, share, like and favourite on social media; whatever you are doing, is a representation of who you are. Charity work, volunteering, fundraising, celebrating successes (such as exercise goals) and showing that you care about friends and family are all things that are likely to make you look like a positive person.

If there’s something that you are particularly proud of, or something that you feel best represents you, pin it to the top of your profile so that it is the first thing that visitors will see.

  1. Be careful on your opinions

Do you respond to celebrities with an abusive tweet?  Or do you only use Twitter to ‘troll’ other people or complain to brands?  These things are not likely to look good!

  1. Is it okay if you didn’t say it?

If something is inappropriate, offensive or discriminatory but you just found it funny and liked it, is that okay? Surprise surprise the answer is no. Not only will what you like be displayed on others’ timelines for sites like Facebook and LinkedIn, but your favourites are recorded on your Twitter profile account. .

  1. Market yourself

All of the tips above are to suggest ideas of how you could make yourself look your best.  Another way that everyone can market themselves is by using LinkedIn to advertise what it is that you are looking for. Employers use LinkedIn to search for people that are looking for particular roles.

  1. Are you even on social media?

Some people understandably steer clear of social media altogether, but as well as keeping up with new and old friends, social media platforms like LinkedIn and Twitter can be helpful for positioning yourself as an expert in a particular industry or sector.  If you’re not on social media, give it some serious consideration.